Psyrise, a mental health marketing company located in South Florida, has released a first-of-its-kind marketing platform for health practitioners in the field of psychedelic therapies.
Psyrise was launched in January as the marketing arm inside of the Nucleus ecosystem. Nucleus, wholly owned by Iter Investments, is a venture studio building companies within the psychedelics industry with a mission to connect people with the psychedelics industry.
The platform was previously used internally by the company and piloted by a handful of select practitioner partners. This broader release will now allow 25 more groups to onboard as preferred partners. Since its launch, Psyrise has assisted over a dozen psychedelics companies with marketing strategy and customer acquisition.
Nucleus CEO Logan Lenz, commented: “Psyrise has always been much more than just a marketing agency.
“By leveraging the entire audience base across all of the brands of Nucleus, Psyrise has positioned our partners as the heroes of their own well-crafted stories. This platform now allows us to distribute those stories even wider and allow for even more practitioner heroes to experience the Psyrise boost.”
Head of Partnerships for Psyrise/Nucleus, Margaret Williamson, added: “We always have and always will put our partners first. Whether you’re a large clinic, sole proprietor, or a retreat all the way across the globe, we’ve developed the account management processes necessary to keep the needle moving.
“Now that we are also rolling out our platform, our partners will be able to expect even faster results.”
In Q3 2022, Psyrise generated more than 17,000 leads for Nucleus and its partners. In September, Nucleus moved to integrate the marketing platform for all of its brands. Now the entire venture studio tracks all of the ecosystem’s metrics in one single platform – Psyrise.
“We now have Psychedelic Invest, Psychedelic Finder, Neuly, and all of our events being supported by the Psyrise platform,” added Lenz.
“This means that any time a new user signs up to be a part of our ecosystem, subscribes to a newsletter, or RSVPs for a Psychedelic Series event, they’re coming through Psyrise.
“This makes our lives at Nucleus much simpler since we can now monitor all activities and manage customer relationships in one place.”
